CHANNEL
THE
Unite all transactions and channels Go beyond multi and omni-channel experiences with a unified commerce strategy that creates a single view across all channels and transactions, and smartly utilizes data from every customer touchpoint for hyper-personalization. > Explore more...
Respect and protect data Keep Customer Trust intact by being highly selective and purposeful about what and how data Is collected and used and implement thoughtful safeguards to avoid misuse. > Explore more...
Single source of truth To ensure agility, profitability, transparency and exemplary customer experience, retailers need a single view of their financials, true product cost, inventory and customers across physical and digital channels. > Explore more...
Implement an efficient and sustainable supply chain Create a connected, predictive, and intelligent supply chain that delivers orders, when, where and how customers want it and enables a fast response to changing demand and supply. > Explore more...
Customer-centricity at the forefront Connect silos of customer data into a unified customer profile to truly understand when, where, and how to engage consumers in a hyper-personalized manner > Explore more...
Transforming retail beyond omnichannel to a single, adaptive focus on the customer
Home Getting Started Single View of Business Customer Trust Personalized Experiences Unified Commerce Digital Supply Chain The Customer Channel Partners Events
CUSTOMER
™
MENU
the
No two retailers are alike, but all aspire to be relevant with their customers. While retailers are focused on creating seamless experiences across their channels, their customers created their own channel. Today's digitally mature customer defines retail relevancy based on their unique values and personal preferences. To remain relevant in retail, retailers must focus on the only channel that matters anymore: The Customer Channel. Retail is transforming beyond omnichannel to a single, adaptive focus on the customer. Each retailer's journey toward Customer Adaptive Retailing is unique based on their customer experience maturity, digital maturity, and business objectives. Becoming a Customer Adaptive Retailer is a modular process that enables you to focus on your most pressing challenges and opportunities while establishing a road map to the ultimate destination: The Customer Channel. At SAP, we've been qualifying specific partners to help you navigate this exciting journey. They are prepared to assess your business and design a unique road map that identifies the appropriate technology and business process foundation that empowers your business to race down your customer's super buy-way effectively. They will develop a vision that focuses on increasing lifetime customer value while future-proofing your business to keep up with today's constantly evolving customers. To learn more about the road to Customer Adaptive Retailing, contact us at retail_forum@sap.com or visit us at www.sap.com/retail All points lead to the Customer Channel. Choose where to begin your journey.
> Single View of Business > Customer Trust > Personalized Experiences > Unified Commerce > Digital Supply Chain
THE CUSTOMER
How do you begin the journey toward focusing on The Customer Channel?
ONE CHANNEL
Coalesce all transactions, channels Forget multi and omni-channel experiences. Unified commerce creates a single view for channels and transactions, and smartly utilizes data from all touchpoints for optimal personalization. Explore more...
Respect and protect data Keep customer trust intact by being highly selective and purposeful about what data is collected. Implementing thoughtful safeguards to avoid misuse. Explore more...
Centralized source of truth For the sake of agility, transparency and a better customer experience, grocers need a single view of their financials, the cost of goods, inventory and customers across physical and digital channels. Explore more...
Implement a circular supply chain Create a connected, predictive, and intelligent supply chain that delivers orders, when, where and how customers want it. Enable fast response to changes in demand and supply. Explore more...
Customer-centricity at the forefront Connect the silos of customer data into a unified customer profile. Truly understand when and where to engage the customer in personalized conversations cross-platform. Explore more...
Evolving grocery beyond omnichannel to an adaptive, predictive customer experience
Single view of business Customer Trust Personalized Experiences Unified Commerce Digital Supply Chain Learn from SAP’s partners
What Is a Single View of the Business?
Unify operations and maximize the customer experience
Improve true product profitability by gaining an accurate, real-time understanding of all costs associated with selling a product (i.e. product, labor, and other related expenses), and dynamically adjust prices to optimize margins.
What Is a Single View of the Business, and Why Does It Work? The SAP Solutions Customer Success
Single View of Business
Remain as agile as possible and put your customer at the center of everything you do with a centralized view of the business, which allows business leaders to make informed decisions quickly and have a clear picture of the customer for a frictionless shopping experience. A single view gives you:
customer profitability
A clear-cut cost of goods: Gain an accurate, real-time understanding of the costs of all products and adjust your prices accordingly to increase profits.
A singular view of the customer across all channels: A consolidated view of the customer’s past purchases in-store and online as well as their online behaviors will allow you to personalize your communications at scale and re-target them with relevant products and offers by mail, e-mail, or on social media.
Better inventory management: Learn exactly how much product is on your shelves and available in your warehouses to make optimal purchasing decisions.
Transparency in financials: Business leaders will no longer have to rely on Finance to provide data to make decisions.
Why Does It Work?
Transformed day-to-day operations: With added transparency, grocers can make informed merchandising decisions based on true product costs and customer profitability. With centralized information at your fingertips, you won’t have to rely on Finance to make those decisions, either, or log into several disparate systems. Plus, synchronized inventory logs keep your shelves and storage areas filled with the right amount of product supply to meet demand. Redefined customer experience: Increase customer satisfaction and loyalty through customized online and in-person experiences, and by maintaining a healthy inventory of their favorite products.
What Is a Single View of the Business, and Why Does It Work?
The SAP Solutions
Customer Success
The SAP Difference
Learn how Walgreens Boots Alliance and Foodstuff unified and harmonized their disparate systems to proactively serve customers.
Click to see Walgreens Boots Alliance video.
Video TBD
Click to read Foodstuffs PDF.
Omnichannel Planning and Insights
FINANCE & ACCOUNTING
SAP S/4 HANA RETAIL
SAP S/4 HANA FASHION
SAP Business Technology Platform
TOP >
Planning
Intelligent Suite
Why Is Customer Trust Important, and How Do I Maintain It? The SAP Solutions Customer Success
Why Is Customer Trust Important, and How Do I Maintain It?
Customer Trust
Putting data privacy and security first
Understanding your customers has never been more important, but we’ve entered a new era of data ethics. The most trusted brands are creating personalized experiences while safeguarding customer data and privacy.
Customer trust is the new currency for brands, leading to higher revenue growth and a stronger long-term competitive edge. Consumers are willing to trade data for better experiences, but they’ve got reservations about data privacy due to a multitude of security breaches in recent years. According to a recent study, 64% of consumers are somewhat willing to share personal information for a more relevant, personalized and/or convenient experiences, but only 21% say they trust established global brands to keep their personal information secure. Despite so much data exchanged and collected in person and online, brands still struggle to create consistent experiences at each touchpoint, and sometimes, the personalization can feel creepy for the customer.
Why Is Customer Trust Important?
Source: Entrust Study, “State of Consumer Data Privacy Survey,” 2021
As our lives become increasingly digital, it’s imperative for brands to create frictionless and secure experiences that don’t put customer data at risk. Customer Adaptive Retailers turn visitors into known, loyal customers through trusted relationships that center on transparency and control. These leading businesses operate with the following principles in mind:
How Do I Maintain Customer Trust?
Source: Principles adapted from Data Ethics Principles, dataethics.eu
Human first: Data collection systems emphasize privacy by design, and individuals’ well-being is the number one priority. Individual control: Customers have primary control over how their data is collected, utilized, and maintained. Companies are transparent about how and where data is stored. Accountability: Businesses and any of their partners that process data are fully accountable to customers in the short, medium and long term. Equality & behavioral design: Businesses ensure that data is used without bias, and that the personalization does not influence customers’ behavior in ways that are not beneficial to their interests.
SAP Solutions
Turn unknown users into trusting, loyal customers with SAP Customer Identity.
CENTRALIZED SECURITY Risk based AuthN, ReCAPTCHA, TFA, password standards & settings
FEDERATION & BYOI OIDC, SAML, 30+ Social Network Login Provider
IDENTITY LIFECYCLE & AUTHENTIFICATION Register and login with email, username, and social
SSO & SINGLE ACCOUNT Shared profile and account credentials
SAP CIAM for B2C
• Single data model • Data regulatory support
Learn how Countdown improved and secured the customer experience with SAP Customer Identity.
Click to download PDF
Why Focus on Personalized Experiences? The SAP Solutions Customer Success
Why Focus on Personalized Experiences?
Truly understand when, where, and how to engage your customers at each touchpoint through personalized and contextually relevant conversation that adds value, not noise.
Act on your customers’ unique needs
Personalized Experiences
The acceleration of digital transformation has coincided with new customer expectations for connected, trusted, and personalized experiences. Customer-centric business models adopt personalization to engage customers on their preferred terms and channels, ultimately moving at the speed of their customers, while taking appropriate privacy precautions. It’s essential to unify customer data from all sources to build accurate, full-picture customer profiles for better omni-channel engagement, and then activate those customer insights for a better experience. The key to successful personalization, however, is respecting your customers by honoring the purpose of their data.
STRUCTURED
UNSTRUCTURED
REAL-TIME
STREAMING
BATCH
THIRD PARTY DATA
PAGE VIEW
POINT OF SALE
ORDERS & PURCHASES
SERVICE TICKETS
EMAIL OPENS
SOCIAL
OFFLINE / IN PERSON
LOYALTY STATUS
APP INTERACTIONS
SURVEYS
EVENTS
WISHLIST'S
CHAT BOT
IDENTITY
FIRST PARTY PROFILE
CONSENT
TO meet the customer's expectation, COMPANIES NEED TO...
Know and understand customers across the customer's own unique journey
Move at real-time to meet the customers expectation of relevance in those moments of engagement
Unlock this customer insight across any system of engagement
Deeply understand why, when, and how data can be used with a data privacy core
Build the data foundation for hyper-personalization, across any channel, at any time
THE CUSTOMER DATA CHALLENGE GOES BEYOND IDENTITY MANAGEMENT
IN-THE-MOMENT CUSTOMER PROFILE
DATA PRIVACY CORE
INTRODUCING THE SAP CUSTOMER DATA PLATFORM
CIAM
EPCM
OTHER...
FIRST PARTY DATA ASSET
Online
Offline
THIRD PARTY DATA ENRICH
ANONYMOUS
KNOWN
ACTIVITIES & EVENTS
FEEDBACK, TICKETS, CHAT BOT
MANY MORE...
Across any system of engagement at the right time
HYPER PERSONALIZATION Broader reach and effectiveness
TRUSTED RELATIONSHIPS Reduce cost and risk
OMNI-CHANNEL RELEVANCE Retain customers, increase wallet size
Commerce
Sales
Marketing
Service
XM
Loyalty
CONNECT
UNDERSTAND
RESPECT
ENGAGEMENT & PERSONALIZATION
Connect the silo of customer data into a unified customer profile.
Truly understand who, when and where, to engage the customer in a personalized conversation.
Protect customer data from misuse by understanding every purpose and use of the customer's data.
Engage with the customer when and where they decide, using any platform.
The Conversation Continuum
WHAT
WHY
WHO
The team at Maui Jim used the SAP Commerce Cloud solution to establish end-to-end digital commerce processes. The technology is designed to handle high volumes of data, traffic, and orders and supports Maui Jim’s operations as both a direct-to-consumer company as well as a traditional wholesale brand manufacturer.
Maui Jim: Using E-Commerce to Become One of the Fastest-Growing Sunglass Brands
What Is Unified Commerce, and How Does It Work? The SAP Solutions Customer Success
What Is Unified Commerce, and How Does It Work?
Customer Adaptive Retailers are taking a more unified approach to reach customers wherever they are, in-store, online or on mobile devices.
Centralize your view of the customer
Unified Commerce
Across all channels, customer preferences, information and purchasing behavior is collated into a central location for a full view of who the customer is – combining previously siloed data sources to empower teams to take better actions with customers. This holistic view of the customer is accessible to departments across the entire company: Supply Chain, Merchandising, Store Operations, Marketing, Finance and HR, helping leaders understand trends in behaviors at a macro level as well as address shoppers individually.
What Is Unified Commerce?
With the ability to dive into all customer touchpoints and deeply understand customers, store departments can best engage with shoppers. The business value, total spend, profitability, and customer satisfaction can be addressed in a single view of the customer, which becomes a new method of measuring customer success.
How does it work?
A few examples of how unified commerce plays out:
Marketing sends offers via customers’ preferred channels based on past purchases at the appropriate time, such as when the customer is likely to run out of their supply of cleaning wipes.
Merchandising delivers the appropriate assortment, pricing, and promotional strategy.
Supply Chain gains a precise view of demand for products and delivers the appropriate inventory to meet demand.
HR understands the changing needs and differentiation needed to serve this new reality, providing methodologies that enable finding and retaining new employees.
Retrieval or reconfirmation of consent Activation of unified customer profile for seamless omnichannel engagement 360-degree view of the consumer Built-in data privacy rules and consent management
Personal outcome
Context
Customer visits website to look up information and products Identification and creation of initial visitor profile
Reward for customer advocacy such as writing a review and posting to social media Zero-click replacement-based predicted consumption Optimized returns process with intelligent quality inspection process
In-store production of serialized products based on individual customer data and personalized mix Refillable packaging to avoid plastic waste Omnichannel delivery options Flexible consumption models
Personalized recommendations and offers based on contextual data in the moment Offer to join loyalty program and earn points for social activities and referring friends
Capturing and collecting customer data to create personalized offer Tracking social media activity, personal preferences, calendar, shopping history, across all channels
Awareness
Personalization
Customization
Consent
SAP Customer Data Platform for secure customer data management and loyalty
The architecture of the Intelligent Enterprise for retail companies – a combination of SAP and partner solutions for new business outcomes
BUSINESS TECHNOLOGY PLATFORM IoT services from SAP SAP Analytics Cloud
INDUSTRY CLOUD SAP Consumer Sales Intelligence for detailed customer insight SAP Customer Order Sourcing for omnichannel order orchestration Annex Cloud for loyalty management FINDMINE for giving guidance on complete looks
INTELLIGENT SUITE SAP S/4HANA and SAP Customer Activity Repository for omnichannel fulfillment
BUSINESS NETWORK SAP Customer Experience for marketing and loyalty management SAP Billing and Revenue Innovation Management for subscription order management
New business capabilities delivered by the intelligent suite and industry cloud solutions enable solutions that precisely fit the needs of a single customer.
Connect to Your Customers’ Lifestyle
Presenting unique products and offers to customers helps them express individuality and helps retailers establish life time relationships.Vertical retailers that own the entire supply chain from product development and production to distribution are the first to adjust their processes to mass-customized items. In the future, individualized production will take place in store or even the customer’s home, using frameworks for digital designs and 3D printing. Availability of DNA information will allow deeper personalization across product categories.
Vertical Edge: Deep personalization and production anywhere
Increase in customer satisfaction
10% - 20%
Reduction in customer churn
10% - 15%
Increase in revenue from cross-/up-sell
Migros Invests in SAP Commerce Cloud Switzerland's biggest retailer, Migros, has invested in SAP Commerce Cloud as a part of their digital transformation process to fuel growth.
Why Digital Supply Chain? The SAP Solutions Customer Success
Why Digital Supply Chain?
Retailers need to redesign their supply chains to provide end-to-end visibility to shoppers on the status of their orders, from fulfillment to delivery.
Run connected, predictive and intelligent supply chains
Digital Supply Chain
From operational lean logistics processes for product flows that were focused on cost-efficiency ...
~70%
of retailers consider it important to have visibility into the global inventory pool and optimize it for a “source anywhere, fulfill anywhere” model …
but only 15% are able to do so.
… to a resilient supply chain network that quickly adapts and delivers what customers want, when they want it and where they want it while executing it sustainability.
Enable new business capabilities delivered by SAP’s Intelligent Suite and Industry Cloud solutions to ensure responsive and flexible fulfillment as well as consumer-controlled delivery options, including in-store, curbside or at home.
Learn how Salling Group set up a home delivery solution through SAP in just six months.
Find out how Elkjop digitized the Last Mile of Delivery, end-to-end, utilizing SAP’s solutions.
DESIGN AND SOURCING Consistent collaboration on product data Gather mood boards, collections, color trends, etc. from social media Diversified supplier network for risk mitigation Onboarding smallholder farms and minority owned businesses SUPPLY CHAIN PLANNING Inventory optimization strategies across network Non-linear supply chains Collaborative demand and supply planning Segmentation and allocation of supply using rule-based demand prioritization Omnichannel sourcing and order orchestration LOGISTICS EXECUTION Determination of product availability across locations Integrated warehouse and transportation management Pinpointing disruptive events for immediate action Agility to execute on non-traditional delivery methods STORE FULFILLMENT In-store logistics with RFID enablement In-store fulfillment of online orders and last-mile delivery Intelligent push strategies for seasonal and promotional items Cost-optimized replenishment CONSUMPTION Customer pickup or delivery Convenient returns process Product and experience feedback Global inventory visibility for stores, distribution centers, and suppliers’ stock RETURNS AND WASTE Collaborative product design based on a set of globally secure product data and goal of packaging reduction Inclusion of customer feedback Optimized returns processes with intelligent quality inspection processes
The warehouse of the future will be characterized by demand-driven, automated capacity management; advances in tracking and visibility using the IoT; and advances in automation supported by virtual reality, drones, and autonomous vehicles. Warehousing and automation will be available on demand to accommodate volatile demand and capacity needs.
Vertical Edge: Hands-Free Supply Chain
Lower days in inventory
58%
Lower revenue loss due to stock-outs
89%
Lower transportation costs
SAP Jam account needed
Learn how SAP forecasting tools helped a supermarket chain increase market share during a period of crisis
BUSINESS TECHNOLOGY PLATFORM SAP Consumer Sales Intelligence and SAP Customer Order Sourcing for global inventory and order orchestration
INDUSTRY CLOUD SAP Intelligent Product Design for collaborative product development INTURN for inventory lifecycle management parcelLab to control postpurchase communication and integration to carriers
INTELLIGENT SUITE SAP S/4HANA for embedded supply chain executionl fulfillment
BUSINESS NETWORK SAP Ariba solutions for supplier onboarding SAP Integrated Business Planning for Supply Chain and SAP Logistics Business Network for demand and supply match and risk
Segmented / Siloed Experience
• Transaction Experience • Product Focus • Multiple Channels
Synchronized Experience
• Seamless Experience • Customer Focus • Integrated Channels
Customer CHANNEL
• Adaptive Experience • Predictive Focus • Customer is the channel
Customer Centric Culture
Digital Transformation
Retailer's Capabilities
Customer Expectations
Perception of Customer Value
Customer Experience Maturity
How Do You Get From Where YOU ARE To Where You NEED TO BE?
Source: OVUM / SAP Adaptation
Evolution of Customer Experience Maturity
If personalization is the Holy Grail for Consumer Products and Retail, customer experience is the conduit. Every retailer on the planet will fall into or straddle the fence of these three phases of Customer Experience Maturity.
While this trend was influencing an upward shift in online retail spend, it took COVID-19 to trip the tipping point and push online grocery to double-digit levels not expected for another five years. As an example, shoppers that never imagined online spend shopping became digital divas expanding both their shopping paradigm and their options. While this was a boon for many grocers, it exposed every nook and cranny of their digital channel and forced many to confront their digital destiny while exploding opportunities for fulfillment intermediaries like Instacart. One of the biggest changes in consumer shopping behavior is not the switch from brick-and-mortar to digital, but how deeply digital, mobile and brick-and-mortar influence each other. Digital devices continue to influence more in-store sales and has completely redefined how customers handle their experience in a brick-and-mortar store. As consumers choose to invest in experiences rather than products, especially Gen Z which is less enamored with Amazon* than previous generations, retailers are responding to meet the needs of their customers by creating a more immersive shopping experience that drives people into their stores and ensures they leave not just with products but also with memories. This is something that’s difficult to replicate online, and many retailers are quickly exploring “Experiential” retail strategies to effectively compete with Amazon. The next five years will require retailers to unify their online and offline worlds, a challenge dependent on both technology and that most human of elements: trust. Looking ahead to 2025, consumers will expect retailers to be deeply enmeshed in their lives as trusted partners, and the consumer and the retailer will have a relationship based on common values. Retailing will shift from a product-centric approach to customer-centric, from transactional to experiential, comprised of hyper-personalization, and unprecedented levels of convenience. Experiences will be constantly measured and improved at every retail touch point. This shift toward richer customer experiences has driven the focus on the phases of Customer Experience Leadership Maturity and the digital transformation processes required to achieve that maturity. How do you get from where you are to where you need to be? Most retailers acknowledge the need to move from being a Multichannel retailer to an Omnichannel retailer. The leading-edge retailers however already have their eye on the Holy Grail: The Customer Channel of Adaptive Retailing. *The Future Shopper: Wunderman Thompson Commerce
A gap exists between what customers now expect from their shopping experiences and what retailers are capable of providing. SAP’s laser-focused goal is to help you bridge that gap. Digital transformation to a Customer Channel is at the heart of that goal.
Multichannel: Experience is transactional, the focus is the brand or product
Omnichannel: Experience is seamless, the focus is the customer
The Customer Channel: Experience is adaptive, the focus is predictive
Evolution of Customer Experience Leadership
The next five years will require retailers to unify their online and offline worlds, a challenge dependent on both technology and that most human of elements: trust.
The retail industry has undergone a significant amount of change during the last 10 years, driven by a combination of rapid adoption and assimilation of emerging technologies by consumers combined with the Amazon Effect which introduced consumers to a magnetic ecosystem of compelling, almost completely friction-less shopping experiences providing rich product visibility, easy returns, endless customer reviews and trusted process with near-immediate results.
What is the CUSTOMER CHANNEL?
The convergence of powerful technologies, digitally mature customers, and expanding data sources has made delivering hyper-personalized, scalable engagements with customers a must. But if you’re struggling to bridge the gap between the kinds of experiences your customers want and what your business can actually deliver, you’re not alone. Join this Webinar to explore the concept of customer adaptive retailing and discover how it can help you transform personalized omnichannel experiences into adaptive and predictive experiences – at every customer touch point. SPEAKERS: David Gruehn, Sr. Customer Experience Solution Director - Retail - SAP Randy Evins, Industry Advisor - Food Retail - SAP Albert Guffanti, VP, Group Publisher, CGT & RIS News
Webinar 1:
Transform Beyond Omnichannel Retailing – The Pursuit of Hyper-Personalization
As the need for digital transformation accelerates, it can feel like there’s a long and daunting list of topics to consider. First on that list is understanding your business through a single lens – and doing so starts with master data. Does your retail business have a solid grasp on everything from supplier costs to customer orders? Tune in to this session to explore why master data is the lifeblood of business, and find out how marrying your data sources together can improve operational efficiency and grow customer loyalty. SPEAKERS: David Gruehn, Sr. Customer Experience Solution Director - Retail - SAP Randy Evins, Industry Advisor - Food Retail - SAP Albert Guffanti, VP, Group Publisher, CGT & RIS News
Webinar 2:
Gain a Single View of Business
Today’s digitally mature customers want retailers to know them personally and deliver targeted experiences and promotions that meet their unique needs. Customer data is the key to creating this level of hyper-personalization. Join this Webinar to learn how the digital maturation of consumers has resulted in unprecedented access to data “digital diamonds,” and discover how your retail business can “mine” them for insights that lead to hyper-personalized experiences and promotions. SPEAKERS: David Gruehn, Sr. Customer Experience Solution Director - Retail - SAP Randy Evins, Industry Advisor - Food Retail - SAP Albert Guffanti, VP, Group Publisher, CGT & RIS News
Webinar 3:
Increase Customer Trust/Personalization
CLICK HERE
View On Demand
PARTNERS
SAP nurtures a vibrant community of application partners to help bring you best-of-breed innovation across your organization. Explore below to see how together we're enabling the Customer Channel.
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10%+ increase in product margins 85% decrease in operating costs 60 days decrease in go-to-market time 55% decrease in transaction time
Key Benefits: • • • •
Excess inventory? Meet INTURN. As an extension to any SAP ERP, INTURN offers the only global enterprise software solution to provide a system of record for managing slow-moving or excess inventory across industries. By streamlining workflows, the platform empowers brands to reduce inefficiencies and improve product margins—all while ensuring channel protection. INTURN manages and streamlines slow-moving and excess inventory maximizing sale margins and speed to market.
Client List: Unilever, Levi's, KIND, Hanes, Theory
The #1 solution for streamlining the way you sell slow-moving & excess inventory
Accurate store-level sales forecast for reworks and case fill decisions 100% transparency with real-time visibility of stock & price Reduction in product wastage with real-time inventory data Better planning for promotion campaigns with predictive analytics capabilities Faster Time to Market
Key Benefits: • • • • •
Cherrywork® In-Store Perishables Management is a retail-grocery application for handling complex store-level operations such as reworks and case fills. This app provides real-time visibility of stock inventory and price. It seamlessly integrates with core SAP ERP & SAP S/4HANA.
Barcode scanning for SKU detail & inventory update Predictive ordering without manual intervention Integration with external applications Offline Capabilities Visibility on store-level campaigns and promotions
Features include: - - - - -
Increasing efficiency of core store level operations for grocery retailers.
Key Benefits: • • •
ENTERA™, C2RO’s flagship product, is the most advanced GDPR-Compliant Video Analytics Platform in the world. ENTERA™ leverages existing surveillance cameras to provide comprehensive, accurate, and 100% FACELESS in-store shopper journey insights, 360-degree behavioral analysis, socio-demographic classification, and full-conversion funnel breakdown. ENTERA™ delivers seamless scalability across thousands of locations around the globe, at an ultra-low cost, with up to 10X savings on Edge investments.
Client List: Circle K, Under Armour, Wow, Movistar
Improve product discovery and conversions by 25% Seamlessly handle attributes, variants, and store availability at search time to improve buy online pick up in-store experience Increase average order value with smarter 1:1 recommendations Create a richer experience with personalized content, offers, and product badging Help merchandisers rapidly deploy campaigns and promotions to optimize Revenue per Visit and grow 2.5X faster
Deliver the relevant experiences shoppers expect despite the complexity of your catalog. Remove the frustration so that they discover more and then inspire them to purchase more. With the Coveo Relevance Cloud™, relevant search is just the beginning. Harness self-optimizing AI that learns from every click and query, at every touchpoint. So you can deliver experiences that get better and better, notice search relevance from Day 1, and scale to full 360° Relevance.
Client List: Philips, Fiskars, Bunnings Warehouse
AI-powered Search, Recommendations & Personalization
1-3% revenue growth 2-5% increased margins
Key Benefits: • •
Eversight utilizes proprietary, automated AI-Powered Experimentation Eversight enables retailers to dynamically adapt to changing shopper price perceptions Eversight drives continuous revenue and profit growth Eversight delivers results across everyday price and promoted revenue streams
- - - -
Uncover the prices that drive business performance via shelf-edge experimentation
Increase Customer Lifetime Value 150% Boost gross margin Improve sell-through of full-price products & lesser known categories Improve sustainability outcome Connects through SAP Commerce Cloud
Use data on margin, sell through, and more to push products that maximize the KPIs you care most about, while protecting your brand's unique point of view Ensure there's enough "on-brand" content to populate every customer segment and channel (stores, ecommerce, social media, email, SMS, etc.)
- -
Guide customers with your brand's unique expertise without adding manual work for your teams: create style guides for every customer for every product and every season, unleash your store associates as personal stylists, dynamically spin up landing pages around any theme or campaign, and more!
Client List: Adidas, Perry Ellis, Cole Haan, TSC
Show your shopper how to Complete the Look for every single product.
Quick identification of irregularities: deep insight into all store processes and quick identification of irregularities while remaining compliant with regulatory mandates (GDPR). Comprehensive and out-of-the-box: software allows you to uncover activities in individual transactions as well as existing structures at the POS that indicate process inconsistencies, inadequate training or even intent. Flexible operating model: solution available on-premises, in the cloud or as a managed service. Time savings: up to 40% faster evaluation of alerts; short response time.
SAP® Loss Prevention 3.0 by Fujitsu provides: • • • •
Retail Point of Sale (POS) irregularities generate losses in the tens and hundreds of millions. Therefore retailers must be able to continuously analyze their store processes and identify irregularities immediately. Only SAP Loss Prevention by Fujitsu provides an Advanced in-Store Process Monitoring.
Intelligent Loss Prevention for the Retail Industry
Save money on your COGS (cost-of-goods-sold) Improve your margin and boost your profitability Ensure calculation from cost to sales Manage & negotiate promotion funds with a seamless integration to SAP PMR Utilize simulation and automated settlement of all agreements (Re-) Negotiate the best deal
Key Benefits: • • • • • •
Our long-lasting partnership with SAP allows us to continually develop innovative SAP-based software solutions and support you throughout the negotiation process. We advise you on the implementation of pricing strategies in purchasing and sales, management of negotiations and conditions, as well as in the process integration in SAP S/4HANA.
Client List: Spar, Coop, EP: ElectronicPartner, Coop Consorzio Nord-Ovest
The leading partner for negotiation and terms and conditions management
Joint Cloud offering Fully internationalized - for all retail segments Available on SAP, Azure, IBM and AWS 500+ customers worldwide AI in the core
GK is the fastest growing provider of innovative store solutions with a comprehensive omnichannel retailing offering that includes GK GO (scanless store solution), GK SPOT, GK AIR (Artificial Intelligence for retail), mobile consumer apps, self-scanning, the scanless store solution GK GO, and integrated solutions for hospitality and petrol stations. A strong partnership for a future-oriented unified commerce strategy and a comprehensive package for the intelligent retail enterpriseTogether, SAP and GK provide a superior omnichannel experience with a combination of unrivalled solutions for retailers worldwide.
Client List: Walmart, HyVee, Adidas Group, Massdiscounters, Lloyds Pharmacy, Lidl
The leading fully cloud-based Unified Commerce Platform
+8% upsell/cross-Sell opportunity +15% store associate efficiency 50% increase in customer facetime
Keytree In-store Technology (KIT) bridges the experience gap between digital and physical stores. The mobile application empowers store associates with the customer and product data they need to create meaningful, personalized experiences, and drive sales through upselling and cross-selling. This solution is powered by the iOS SDK for SAP BTP to leverage Apple devices such as iPhones, iPads and others and integrate seamlessly with SAP and non SAP backend processes and services.
An all-in-one application designed for forward thinking retailers looking to modernize the store, differentiate the brand and drive sales in an increasingly challenging market
Connects through SAP Commerce Cloud Drive more sales online, traffic to stores and grow share of wallet Integrate large third-party catalogues to add millions of new SKUs Rapidly onboard existing and new suppliers
SAP Commerce Marketplace Management by Mirakl enables retail, manufacturing and wholesale distribution organizations to operate their own online marketplace, build and expand online offerings through third-party channel partners, and ensure quality control over the marketplace to limit risks and drive growth. Mirakl’s purpose-built platform connects your suppliers and partners, and is the industry’s most advanced marketplace software tools and automation. Gain agility, increase revenue, be more competitive, satisfy customers.
Client List: Kohl, Hudson's Bay, Toyota Material Handling
Keep commerce simple – the more you offer, the more you sell.
35% Faster Fulfillment 70% Lower OPEX Costs 95% Service Level Compliance 100% Visibility Throughout the Shipping Process 24/7 – Live Customer Support
OneRail is a delivery orchestration platform that connects shippers to an extensive courier ecosystem in real time to automate deliveries, optimize their final mile, and control the entire delivery supply chain in one platform. From the demand signal to proof of delivery, OneRail provides complete visibility, tracking, and exception management. Working with dozens of delivery companies? Our data-driven, adaptable platform provides a single connection to streamline your supply chain. From hotshot delivery to LTL to store pickup, experience seamless multimodal fulfillment so you stay SLA-compliant and deliver a far better customer experience.
Client List: American Tire Distributors, Menards, Tractor Supply Co.
Streamline your final mile delivery, from dispatch to doorstep.
Fast, simple chat-to-apply to shorten the application process as much as 90% Automated screening and interview scheduling to save recruiters and hiring managers hours every week. Fully integrated with SAP SuccessFactors to create smart, seamless experiences & increase client adoption.
Olivia, Paradox's conversational AI assistant, helps recruiters and hiring teams spend more time with people by automating administrative work like screening, scheduling, and onboarding to drive efficiency that gives teams hours back in their week.
Client List: Dollar General, CVS Health, Speedway, Sobeys, American Eagle Outfitters, GO Wireless, Carter's, Hot Topic
Say hello to the assistant simplifying retail hiring with fast, easy, mobile experiences
Key Benefits:
Weather-Driven Demand (WDD) analytics can be integrated into SAP Customer Activity Repository (CAR). WDD analytics can be applied as a demand influencing factor (DIF) in UDF. WDD analytics can also integrate with other SAP retail solutions, the SAP Analytics Cloud (SAC) and work as a standalone (SaaS) solution. Planalytics partners with Groupsoft, an SAP Solution partner, to support technical integration efforts.
Measure and manage the impact of weather in SAP®: - - - -
Through advanced weather analysis technologies, planning and optimization solutions, and industry-specific expertise, Planalytics helps companies precisely measure weather-driven impacts and effectively manage the never-ending variability of climate.
Client List: Ace, Johnson & Johnson, Henkel, Dunkin, PepsiCo, Kohl's, Unilever, Ross Dress for Less, Sonic, Stanley, Black & Decker
The global leader in Business Weather Intelligence®
Integrated with SAP Commerce Cloud Drive pricing efficiencies and protect profits Improve agility to increase profits Automate your pricing processes Consume in a cloud-native platform
The Pricefx Optimized Dynamic Pricing solution is an end-to-end, cloud-native platform supporting the entire pricing journey, from setting optimal list prices and managing the rebate process to maximizing your organization’s pricing power. Develop trusted pricing strategies that extend across digital & brick-and-mortar stores.
Improve your margins in real-time with Optimized Dynamic Pricing by Pricefx.
120-140 UPH picked per employee Annualized profit of $10K per 70+ orders/week Device agnostic. Easy to implement. Annual subscription.
Build stronger brand loyalty and customer relationships with ShopperKit – A scalable, out of the box, fulfillment orchestration solution for eCommerce retailers. ShopperKit enables online order fulfillment from retailer’s physical stores, dark stores, warehouses, and MFC’s. ShopperKit makes it simple for retailers to increase labor efficiencies, impulse buys and basket size for their curbside and delivery orders. ShopperKit is an in-store order fulfillment platform designed for Click&Collect in the grocery industry. ShopperKit was architected and built by an experienced team of domain and technology experts to specifically address the unique need of in-store fulfillment.
Client List: SpartanNash, Roche Bros., Harmons, Lowes Foods, Hyvee, Giant Eagle, Weis Markets, Stater Bros. Markets
Take ownership of your e-commerce fulfillment
Customer LTV up to 40% Repeat purchase rate up 32% Average order value up to 11% New customer acquisition up to 7%
Collect first-party data at scale and leverage it across your entire tech stack to deliver individualized valued-based omnichannel experiences that accelerate growth. We Earned the Highest Possible Scores in 15 Criteria in The Forrester Wave™ Loyalty Solutions, Q2 2021 Report
Client List: Shaklee, Harrods, Nu Skin, Isagenix, Toyota, Philip Morris International
Annex Cloud’s Experience Platform™ Every customer. Every touchpoint. Individualized.
Build a single source of truth for your disparate data eliminate costly errors through high quality data Transform and enhance your data with a few clicks Automated checks and proactive notifications to ensure consistent and high-quality data Flexibility - integrate seamlessly into SAP Data Warehouse Cloud
Adverity is a leading intelligent data and analytics platform that enables businesses to make insights-driven decisions, faster and easier. Used by marketing, sales and eCommerce teams around the world, Adverity transforms siloed data into actionable insight, reducing the complexity in demonstrating marketing effectiveness and return on investment across multiple channels.
Client List: Philadelphia 76ers, RedBull, Colgate-Palmolive, Ikea
Get data. Get Insights.
Optimize store operation for peak and low traffic Boost revenue performance by capturing the visitor behaviour and demographics Enhance customer experience and increase conversion rates.
